I needed to submit presentation boards to YCN to explain my idea in as much detail as possible and show them the response I have created.
Board Content
I had already mocked up the app, snapchat and posters as I did them, and saved everything as a PNG ready for inputting into the presentation boards.
I started thinking about what I needed to include and a running order. I started with digital things first, and as these are the biggest part of the project it makes sense to open with them, then the outcomes for the live like a local campaign (posters/environmental)
- Title Page
- Website - home page; filter; search results; trip results; brochure
- App - log in/sign up; destination/explore; results x2; bucket list/trip list; trip overview/itinerary/price
- Snapchat - 3 examples
- Poster - mock up; two other examples
- Environmental
Boards Development
I started to develop the boards on InDesign.
I thought about having a blurred image as the background, and allowing the crisp designs to stand out against them
I then tried it in the style I have used throughout the project which I think looks more professional and easy to read
I added annotations in a hand rendered font to point out certain things that I wouldn't necessarily mention the written description. It works with their more laidback and conversational approach
I thought I could use this as the title page - however, I then decided to use a grey background and dark logo just like the animations I created.
I added more type to the description to include as much detail as poss, which I tried to do on every page to get my point across.
I used these drop shadow settings on the website pictures so they stood out against the background which is of the same colour
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