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Brief 13: DBA - Developing Initial Ideas

Since we have a crit tomorrow with the DBA people, we decided to get some visuals together to show our different concepts.
Most people had done some logo concepts, so I decided to create a quick animation showing how my concept of 'the north is more than you think' could possibly work.

I thought of different things that the north is, to include on the animation

The north is:
  • Growing
  • Approachable
  • Professional
  • Expanding
  • Spacious
  • Hustle and Bustle
  • Loves people
  • Full of foodies
  • About the people 
  • At the heart of it
  • Accessible 
  • Quality Time
  • More than what you think

I wanted copy to be a big part of this idea, to get the message across and talk in a human way to reflect how the North is about the people.


I am not here for the crit as I am at Manchester Digital so the rest of the group are going to show it for me.

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